Pool!
• 1,468 sq. ft., 2 bath, 3 bdrm single story - 
MLS® $399,000 - New Paint and Carpet!
North Hollywood, Los Angeles - Not a Short Pay! Not a Foreclosure! Charming 3 Bedroom (LARGE MASTER!), 1.5 Bath, with Cozy Den with Fireplace with Fresh paint and NEW Carpet. Updated Kitchen with Newer Range. Large Kidney Shaped Pool, Covered Patio and 2 Car Detached Garage. Large Lot - and not a Short Pay!
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West Toluca Lake, San Fernando Valley - We invite everyone to visit our open house at 11135 Blix Street on March 16 from 2:00 PM to 5:00 PM. Hurry! Reduced $50,000 this week! Come see me at the Open House on Sunday.
Todd Riley
www.ToddRiley.com
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Valley Glen, San Fernando Valley - We invite everyone to visit our open house at 6517 Matilija on March 2 from 1:00 PM to 4:00 PM.
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Valley Glen, San Fernando Valley - We invite everyone to visit our open house at 6517 Matilija on February 24 from 1:00 PM to 4:00 PM. Just REDUCED! $50,000 now $899,000 Call now for a PRIVATE Showing!!!
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Most agents just do what is referred to as the "4 P's" when selling a client's home:
Put the home in the MLS
Put a Sign Up
Place an Ad in the Newspaper
and finally - Pray
During a Seller's Market - this strategy almost always worked.
Since moving to a Buyer's Market other things have become important when selling a client's home - Maximum Exposure and the "5th P".
Heather Farquhar and I have always provided Maximum Exposure to our Client's homes even during a Seller's Market - why? Maximum Exposure assures highest price in the shortest amount of time - it's simple really - the more people that know about the home - the greater chance of selling it.
How do we achieve Maximum Exposure for our Client's properties?
Professional Photos and Virtual Tours - now over 85% of Home Buyers are looking for their next home on the Internet - and they want to see photos and virtual tours. I spend a lot of time looking for properties for my clients as well as performing research for new Listings - It kills me to see the poor photos that agents take of their listings - even ones over $1,000,000 - sometimes it looks like someone just took a disposable camera to take the pictures - poor lighting, grainy pictures, bad angles and often times not enough pictures - our MLS allows up to 20 pictures now and a Virtual Tour - but not many agents take advantage of this. Take a look at one of our listings - www.11135Blix.com - don't forget to click on the Virtual Tour!
Internet - With 85% of Home Buyers looking on the Internet for their next home - doesn't it make sense to have an Internet Site? Also, how about one that can be found by Buyers? Heather and I have 24 Internet sites now focusing on driving Buyers to Our Listings - we get thousands of unique visitors to these sites every month. These sites are found easily on Yahoo, Google, MSN etc - example try Sherman Oaks Real Estate, Sherman Oaks Condos etc on Yahoo - we appear many times on page 1.
Craigslist.com - Heather and I advertise our listings extensively on Criagslist.com.
Realtor.com Featured Listings - The standard listing on Realtor.com is 1 photo and a description derived based on information provided when the listing was entered in the MLS - pretty basic and really not really giving a lot of detail. Heather and I have Featured Listing Status on Realtor.com for all of our Listings - why? Maximum Exposure! You can have over 20 pictures, virtual tour, your own description, advertise the Open Houses and provide our Sellers with reports on the activity for their listing.
LA Times Advertising - Not just the basic ad - We also do Color Ads on the Front of the Real Estate Section AND we always include the Internet Address for our Listings!
and we do Much Much More - I often think no one works harder for their Clients!
So what is the "5th P" - now it's all about PRICE - as we are now in a Buyer's Market with a huge supply of homes on the market - one of the most important things in Selling Your Home is PRICE. Your property needs to look the best and you need to have the best PRICE - it's now about PRICE. And that is the secret "5th P".
What do you think?
Sherman Oaks, San Fernando Valley - Announcing a price reduction on 13032 Hesby Street, a 1,464 sq. ft., 2 bath, 3 bdrm single story "Mellenthin". Now MLS® SALE PENDING $699,000 - FIXER FIXER FIXER.
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Valley Glen, San Fernando Valley - We invite everyone to visit our open house at 6517 Matilija on February 17 from 1:00 PM to 4:00 PM. Incredible home - magical setting.
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Van Nuys East, Van Nuys - Announcing a price reduction on 15150 Gault St, a 1,582 sq. ft., 2 bath, 3 bdrm single story. Now MLS® $589,000 - Newer Van Nuys Home!.
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Sherman Oaks, San Fernando Valley - We invite everyone to visit our open house at #106-4501 Cedros on June 24 from 2:00 PM to 5:00 PM.
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Sherman Oaks, San Fernando Valley - Announcing a price reduction on #106-4501 Cedros, a 1,445 sq. ft., 2 bath, 2 bdrm single story "Hardwood Floors". Now MLS® #F1709469 $568,000 - REDUCED-Stunning Remodel!.
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Stunning Gourmet Kitchen
• 2,077 sq. ft., 3 bath, 3 bdrm ranch "Luxury Ranch in the Sherman Oak Hills"
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MLS®
#R2064195
$1,249,000
- Gourmet Kitchen, Turn Key
Sherman Oaks, San Fernando Valley
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Virtual Tour: http://www.Obeo.com/U.aspx?ID=312038
REDUCED $75,000!
Open Houses Saturday and Sunday from 12 pm - 5 pm
STUNNING Luxury Remodeled Ranch Style Home Nestled in the Sherman Oaks Hills. South of Ventura Boulevard, Near Mulholland Drive - Easy Westside Access. AMAZING Arichetural Digest Like Gourmet Custom Kitchen with Custom Cabinets, Granite Counters, Center Island, SubZero, Double Viking Range with Convection, Vaulted Ceilings. Amazing Dining Area Adjacent to the Kitchen with Vaulted Ceilings, Oversized French Doors and Custom Hardwood Floors. Cozy Den with Fireplace and Plantation Shutters. Sumptuous Custom Master Bath with Custom Cabinets, Limestone, Steam Shower with Frameless Glass and Claw Foot Tub. Entertainer's Backyard with Built-in Professional BBQ. Living Room with Fireplace, Custom Wood Flooring. Den with Frieplace, Custom Hardwood Floors, Plantation Shutters and Media Center. Updated Baths and Laundry Room. Attention to Details Throughout. French Windows and Doors Throughout. Roscomare School Subject to Availability.
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Sherman Oaks, San Fernando Valley
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The apartment at 319-4501 Cedros Avenue has been sold.
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3 Bedrooms, 3 Baths, Guest Unit, SPANISH
• 1,709 sq. ft., 3 bath, 3 bdrm single story "SPANISH!"
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MLS®
$929,000
- GORGEOUS SPANISH!
West Toluca Lake, San Fernando Valley
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OPEN SUNDAY NOVEMBER 19, 2006 1 – 4 PM!
Gorgeous 1920’s Spanish on Quiet Tree Lined Street. 3 Bedrooms, 3 Baths, and Guest Unit! Over 1700 Square Feet (per owner) plus Guest Unit 368 Square Feet (per owner). Meticulously renovated and maintained. Coved Ceilings, Beautiful Hardwood Floors, Romantic Fireplace and Picture Windows in Living Room, Updated Kitchen with Built-in Breakfast Dining Area. Dining Room with Coved Ceiling and Built-in Buffet. Sumptuous Master Bath with Saltillo Tiles and Spa Tub. Huge Grassy Yard and Saltillo Tile Front Patio – Perfect for Entertaining and Barbequing! This Home Exudes Charm, Warmth and Character. It even has a Wine Cellar!
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$50,000 PRICE REDUCTION!
• 2,953 sq. ft., 3 bath, 4 bdrm 2 story "Separate 1 Bed/Ba/Living Room and Kitchen Suite"
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MLS®
#R2048468
$1,349,000
- Rebuilt in 2004
Studio City, San Fernando Valley
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$50,000 PRICE REDUCTION! Virtual Tour at: http://www.obeo.com/291923
OPEN SUNDAY 9/24/06 1 - 4 PM! PLEASE STOP BY.
Rebuilt in 2004 – Nestled in the Hills - Modern Yet Warm. Interior Designer’s Own Showplace – Shows Like A Model! Over 2900 square feet, 4 Bedrooms, 2.75 Baths. Kitchen has Maple Cabinets, Granite Tops, and Stainless Steel Appliances. Maple Wood Flooring, French Doors, 2 Fireplaces, 2 Balconies. Sumptuous Baths done in Travertine and Maple Cabinets. Separate 1 Bedroom, 1 Bath, Living Room and Full Kitchen below main living area (Currently Rents for $2,000 Per Month). Perfect for Guest Quarters, Tenants, or Media Room and Office. Ample parking and Tree Top Views.
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HUGE Yard with Pool - Horse Property
• 2,616 sq. ft., 3 bath, 4 bdrm single story "Horse Property"
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MLS®
$925,000
- HUGE Price Reduction!
Chatsworth, San Fernando Valley
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At the end of a quiet cul-de-sac this 4 bed, 2.5 Bath Chatsworth traditional home has definite appeal with a pool, spa, & BBQ. HUGE back yard has plenty of room to entertain of play. Vaulted ceilings & open spaces gives the inside a cozy feeling whether relaxing around one of the two fireplaces or enjoying a meal in the spacious dinning room. Updated Kitchen.
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